You’ve done your research, you know what customers want. You worked hard to bring about a good product that you know will solve their problems, *it* is ready for the market and you know the market is ready for *it*.
Now the only question is, do you have a customer-centric website where your products can be promoted and showcased?
If the answer is no, then there are some factors you need to consider when designing a site such as…
1. Buyer’s persona – who’s the target audience for this product? Who would realize its value the most?
2. Buyer’s journey – what does your customer have to go through to finally get your product in their hands?
3. Ease-of-use – ultimately, is the website for your product easy to use? Or is it fraught with hard to navigate pages that could put buyers off?
4. Answers questions – Are there plenty of chances to learn more about your product in an easy, accessible way? Don’t be vague, customers want to know what they’re buying.
These factors and more should all be considered when designing a website where your products will be sold. Want to learn more? We’d be glad to help.
Contact us
cnelsonjeffers@breckshire.com
Breckshire LLC Digital Marketing Solutions
- BrightLocal Report: Ask, and You Shall Receive Reviews - July 8, 2020
- Get More Customers! Make Sure your Website is Mapped Out Along the Customer’s Journey - July 6, 2020
- Effective Social Media Marketing Involves Two-way Conversations - July 5, 2020
- Why a Website Audit is Necessary - July 3, 2020
- Get Customer Reviews and Rev up your Revenue - June 30, 2020
- Whoa! 10 Easy Ways to Boost Your Business on Social Media - June 28, 2020
- Only 36% of Organizations Use Advanced Marketing Tools and Practices. Are you One of Them? - June 25, 2020
- Stop Wasting Money on Traditional Advertising and Start Gaining More Customers! - June 24, 2020
- Good news for business owners in the travel and hospitality industry! - June 14, 2020
- To Hire or Not to Hire a Full-time Marketing Director? - June 10, 2020