You’ve done your research, you know what customers want. You worked hard to bring about a good product that you know will solve their problems, *it* is ready for the market and you know the market is ready for *it*.
Now the only question is, do you have a customer-centric website where your products can be promoted and showcased?
If the answer is no, then there are some factors you need to consider when designing a site such as…
1. Buyer’s persona – who’s the target audience for this product? Who would realize its value the most?
2. Buyer’s journey – what does your customer have to go through to finally get your product in their hands?
3. Ease-of-use – ultimately, is the website for your product easy to use? Or is it fraught with hard to navigate pages that could put buyers off?
4. Answers questions – Are there plenty of chances to learn more about your product in an easy, accessible way? Don’t be vague, customers want to know what they’re buying.
These factors and more should all be considered when designing a website where your products will be sold. Want to learn more? We’d be glad to help.
Breckshire LLC Digital Marketing Solutions
- Online Advertising Benefits Over Traditional Advertising - April 3, 2019
- SEO Campaign Not Working? 3 Things Your SEO Provider Should be Doing for Your Business - March 29, 2019
- The Why and How of LinkedIn for B2B Leads - March 27, 2019
- Stop Wasting Money on Traditional Advertising and Start Gaining More Customers! - March 26, 2019
- Say Hello to the Future. Get a Virtual Storefront. Open 24/7. - March 23, 2019
- Pay-per-click Advertising is the Key to Quick Digital Dominance - March 21, 2019
- What You Should Know About the Latest Design Trends for 2018 - March 19, 2019
- How Optimizing Your Websites and Landing Pages Will Increase Conversions - March 10, 2019
- Ways to Grow Your Business through Storytelling - March 8, 2019
- 7 Digital Marketing Trends You Should Act On - March 6, 2019