by Chris B. Nelson-Jeffers | Jun 29, 2019 | Marketing Your Business
1. Sixty-three percent of local businesses said they were going to invest in a mobile-friendly website. Why? Because 80% of internet users browse on their smartphones. If your site is not mobile responsive, then you are not in the game. Get a mobile-friendly website...
by Chris B. Nelson-Jeffers | Jun 28, 2019 | Marketing Your Business
Do you have a set rule for marketing budget allotment? Or do you just place funds in marketing whatever is left after all of the projected business expenses for the year have been set? USBA suggests 7% to 8% for small businesses. However, you can shoot for up to 20%...
by Chris B. Nelson-Jeffers | Jun 25, 2019 | Marketing Your Business
So you are a new business gone online, or you are a business that has decided to step up your marketing campaign by having a new website built, and you have created some pages on social network sites like Facebook or Instagram. Maybe you have a blog out there as well,...
by Chris B. Nelson-Jeffers | Jun 22, 2019 | Marketing Your Business
Are you putting social media to work for your benefit? Follow these 10 strategies to reach social media success! 1. Choose the Right Platforms Every business is different. Make sure you consider both your customers and your business. Find out what social media sites...
by Chris B. Nelson-Jeffers | Jun 21, 2019 | Marketing Your Business
Are you new to PPC (Pay-Per-Click) digital advertising campaigns? Or, maybe the time and money you’ve invested in your PPC campaigns haven’t been paying off? At Breckshire LLC Digital Marketing Solutions, we have run hundreds of successful PPC campaigns. Take...
by Chris B. Nelson-Jeffers | Jun 18, 2019 | Marketing Your Business
Digital marketing generally means getting the word out online about your brand and getting customers to see why they should buy from your business. But in today’s hyperconnected world, your customers can also shape the reputation of your business online in (nearly)...
by Chris B. Nelson-Jeffers | Jun 16, 2019 | Marketing Your Business
On-the-go mobile users who are near you and who are searching for a product or service on Google at this very moment should find your business. But are they? Are you visible in Google’s ‘Local Pack’ and expanded results? Increased foot traffic, phone calls, or visits...
by Chris B. Nelson-Jeffers | Jun 13, 2019 | Marketing Your Business
If you own a website, or even several websites, it’s a good idea you know and understand the design changes that have been happening over the last couple of years. We’re talking about how a change in technology, and change in how people use your website, are directly...
by Chris B. Nelson-Jeffers | Jun 10, 2019 | Marketing Your Business
Do you have customer reviews for your business? Based on a report by BrightLocal, getting reviews from your customers can be as simple as asking them. Here are some of the report’s key findings: 1) 7 out of 10 consumers will leave an online review if they’re asked to....
by Chris B. Nelson-Jeffers | Jun 8, 2019 | Marketing Your Business
If your company or business website hasn’t been updated, or there are no plans to update it, you should change that strategy. User behavior is continuously evolving, and one of the most significant changes is that more people are using their smartphone devices every...
